The Publishing Partnership (TPP) has won Edcon’s publishing business for its print publications.
The Publishing Partnership (TPP) has been awarded the contract to publish Edcon’s Edgars Club Magazine and Jet Club Magazine. TPP will create the print editions of both magazines and Amorphous New Media will produce the Edgars Club Magazine app.
Edcon’s extensive publishing and advertising portfolio went out to pitch and there was tough competition for the opportunity to work alongside one of South Africa’s foremost retail groups. TPP and Amorphous were up against two other companies in the final round of pitching for the publishing account and were delighted to be successful in their bid.
TPP CEO Mark Beare says, ‘We are delighted to be continuing our longstanding relationship with Edcon on the Jet Club Magazine, which TPP has published for 17 years, and are also looking forward to working on some exciting new developments for the Edgars Club Magazine. Creating content that genuinely engages customers is TPP’s strength and we are thrilled to be continuing on this journey with Edcon.’